Strong marketing and sales capabilities
Hikma’s powerful combination of quality products and extensive sales and marketing capabilities sets us apart from our competitors in the Middle East and North Africa.
Successful research and development team
Hikma’s research and development team has particular expertise in developing technically challenging products such as injectables, complex formulations, unstable compounds and sustained release tablets and capsules.
Large and experienced sales force
Hikma’s team of more than 1600 sales and marketing representatives has helped to establish strong relationships with physicians, hospitals, pharmacies and purchasing groups for hospitals across the MENA region.
Attractive licensing partner
Hikma’s strong market position makes it the clear partner for multinational pharmaceutical companies seeking access to the fast growing MENA markets.
Strategic product development
When identifying and developing new generic pharmaceutical products, we look for products that have a strong market potential and that complement our focus on key therapeutic categories. We also strive to identify products for which we might have an Active Pharmaceutical Ingredients (API) sourcing advantage, leveraging our expertise.
Significant pipeline
We have a strong product pipeline that focuses on FDA approved and high-quality products in key therapeutic areas such as oncology, diabetes and cardiovascular diseases. At the end of H1 2011, we had a total of 165 new compounds and 282 new dosage forms and strengths pending approval.
Commitment to quality manufacturing
Our multiple manufacturing facilities provide us with the flexibility to select the most appropriate manufacturing strategy for a particular product, taking into account factors such as cost, regulatory requirements and capacity.
Flexible manufacturing strategy
Hikma’s facilities in Jordan and Saudi Arabia have been successfully inspected by the FDA, which provides us with the capability to produce products for the US market in the MENA region, at lower costs. In a market like Algeria, where regulations can restrict the range of products that can be imported, having a local manufacturing presence is essential for building our market share.